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Mastering Ideation in the Digital Age: Diverse Thinking and Inclusive Practices

Beginner | Duration: 36:09 | Homework 00:15

Description

Despite increased efforts to improve diversity, inclusiveness lags behind in most companies. This situation creates barriers to generating diverse ideas and is stalling innovation. It has been proven repeatedly that diverse teams make better decisions and contribute to developing more successful commercial launches.

The lack of time, knowledge, or tools prevents innovation leaders from improving ideas by making the process more inclusive. A hybrid and remote work environment makes inviting all team members to brainstorming sessions and hackathons difficult.

Finally, language, cultural norms, or hierarchy may prevent some team members from expressing their ideas openly. This course equips you to inclusively crowdsource ideas in the digital age of hybrid work and turn them into potent business advancement and growth.

You will learn from real-world cases and innovation science, ensuring a holistic understanding of ideation's importance and methodologies. Beyond theory, you will explore practical strategies for optimizing brainstorming in diverse settings and navigating digital ideation platforms. You can bridge vast networks of thoughts and ideas for transformative business innovation with the right tools and knowledge. 

Prerequisites and audience

The course is designed for executives who manage the innovation or strategic planning process and ideation campaigns. No prerequisite knowledge is required.

Course Goal

By the end of this course, participants will be adept at harnessing the power of diversity and inclusion in today's digital era, vital for driving innovation. Learners will delve deep into the multifaceted advantages of a diverse workforce, confronting barriers to inclusion and the methodologies to overcome them. Through real-world case studies, scientific insights, and learning how to use digital platforms such as Ideation360, participants will be empowered with the skills to initiate, manage, and refine ideation processes in their organizations. They will be equipped to engage internal and external stakeholders, analyze ideation outcomes strategically, and foster a culture that perpetually encourages diverse and inclusive thinking.

Certificate

After the course, you can purchase a digital micro-credential certificate linked to the Blockchain for USD99.

Instructor

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Kasia Hein-Peters

Kasia leverages human ingenuity to address the world's most pressing health challenges. She collaborates with life science and digital health companies to amplify innovations.

Kasia graduated as a medical doctor and completed her residency in psychiatry at the Medical University in Wroclaw, Poland. After working as a clinical physician, she transitioned to the pharmaceutical industry, overseeing the launches of several first-in-class treatments that significantly raised the standards of patient care. She held positions at Eli Lilly, Merck (MSD), Novartis, Sanofi, and Terumo BCT. Later, she focused on medtech and digital tech startups as an advisor, mentor, and fractional executive. With extensive experience in developing enterprise, portfolio, and brand strategies, Kasia creates market conditions conducive to growth through policy, advocacy, and scientific initiatives. Recently, she achieved board certification from the American Board of AI in Medicine and became a licensed innovation practitioner through INNOVATION360.

Kasia aids healthcare, digital health, and life science firms in reaching their strategic aspirations, securing sustainable growth, launching premier brands, and scaling their organizations by enhancing innovation capabilities. She bolsters the chances of bringing health innovations to the market, benefiting both patient outcomes and the performance of healthcare organizations.

Reviews

Tord Thunman
2023-11-17

I liked it really much. Great to meet a proffessional who is able to give new and engaging perspectives and a lot of learnings

Courisse Knight
2023-10-21

The course is very comprehensive. I especially appreciate the attention given to diversity, equity and inclusion as we all as the sensitivity given to different ways of works and how this can be leveraged during the ideation process.